Published

    Conseil et achat d’espaces publicitaires sur tout support - médiaplanning

    Notice number: 00514060-2026

    🇫🇷 FranceMétropole Aix Marseille ProvenceServices

    KEY INFORMATION

    Submission deadline
    Sep 14, 2026
    Location
    🇫🇷 France
    Contracting authority
    Métropole Aix Marseille Provence
    Accepted Languages
    French
    Tender type
    Services
    Contract Value
    Published date
    Jul 24, 2026

    TENDER DESCRIPTION

    This tender seeks a service provider for comprehensive advertising media consulting and purchasing across all media, encompassing media planning, strategy definition, price negotiation, and the reservation of advertising placements. The scope includes large format event display, general display advertising (digital and traditional panels), and social media influence buying services, requiring detailed planning and execution from location mapping to GRP analysis and influencer selection. Bidders must demonstrate their financial capacity through global and field-specific annual turnover for the last three years, or equivalent proof for newly created companies. Technical requirements mandate electronic submission of tenders in French, utilizing advanced electronic signatures, and the proposer must outline a robust work process for purchases, advice, reporting, and payment, supported by pilotage tools for campaign monitoring and performance measurement. The framework agreement commences provisionally on December 30, 2026, with an initial one-year term, renewable three times for one year each, not exceeding a total duration of four years. Subcontracting of essential services,…

    TENDER BRIEF

    The contract has a provisional start date for services of December 30, 2026. The framework agreement is for an initial duration of one year from its notification. It can be renewed three times, each for one year, through tacit renewal, meaning the total duration cannot exceed four years.

    Key milestones and phases include:

    • The validity period for offers is 9 months from the deadline for receipt of tenders.
    • There is a market start-up phase of 15 days that begins upon notification of the contract, aimed at ensuring a smooth transition.
    • The execution period for purchase orders cannot extend beyond two months after the framework agreement's validity date.
    • The framework agreement may be renewed early if the maximum threshold is met before the end of an execution year, with the new period starting upon receipt of the early renewal letter.
    • Should the contract not be renewed, the contractor will be informed three months prior to the framework agreement's end via registered mail.

    Sources

    • 174260135_RC.pdf — “jours calendaires. DÉLAIS DU PAIEMENT DES SUPPORTS Une fois le virement de la Métropole reçu, le prestataire devra procéder au paiement des supports dans un délai maximum de 15 jours calendaires. Les bons de commande dev…
    • 274260135_AAPC.pdf — “of performance Postal address: Métropole Aix Marseille Provence Town: Marseille Postcode: 13007 Page $3/7$ 27/07/2026 07:51 514060-2026-Competition - TED Country subdivision (NUTS): Bouches-du-Rhône (FRL04) Country: Fran…
    • 374260135_CCAP.pdf — “par le pouvoir adjudicateur dès la notification du marché ; Prendre connaissance des éléments nécessaires à la bonne exécution des prestations (documents, procédures, outils, etc.); Mettre en œuvre toutes les actions néc…
    • 474260135_AE.pdf — “de l'accord-cadre et délais d'exécution L'accord-cadre est passé pour une durée d'un (1) an à compter de sa notification. Le présent accord-cadre est reconductible. Il sera renouvelable trois (3) fois un an par tacite re…

    • Methodology for service delivery (award criterion focusing on relevance)
    • Electronic submission of tenders
    • Tenders must be submitted in French
    • Advanced or qualified electronic signature or seal (as defined in Regulation (EU) No 910/2014)
    • Electronic invoicing
    • Electronic ordering
    • Electronic payment
    • Proposition of a work process ("processus de travail") for space purchases, purchase advice, report creation, and payment processes
    • Pilotage tools ("outils de pilotage") for campaign monitoring, media performance measurement, and accounting
    • Subcontracting is forbidden for essential elements of the contract, specifically consulting services and space purchasing
    • Prices must be presented with two decimal places (to the nearest centime of euro) with specific rounding rules

    Sources

    • 174260135_AAPC.pdf — “Government Procurement Agreement (GPA): yes This procurement is also suitable for small and medium-sized enterprises (SMEs): yes Additional information: L'estimation administrative indiquée ci-avant de 266 975 € HT (soit…
    • 274260135_RC.pdf — “référent suivi et facturation O Toute autre personne proposée le par candidat O | d'analyser le sous-critère technique A «Adéquation de l'Equipe dédiée au marché ». Ces éléments permettront d'analyser la capacité du dire…

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    TENDER DOCUMENTS

    DIRECTORY • 15 FILES

    • Modèle annoté AE.pdf
    • 74260135_CCTP.pdf
    • 74260135_BPU DQE.xlsx

    and 8 other documents

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