Réalisation de prestations d’accompagnement et de mise en œuvre d’actions internationales

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Provision of support services and implementation of international actions. This framework agreement is intended to provide support services, carry out studies and implement international actions, in support of the Region of Pays de la Loire’s regional strategy for internationalisation, economic attractiveness and the development of its excellence sectors/industries. As part of its international strategy, the Region has in particular set as a priority the strengthening of the position abroad of the territory’s strategic sectors/industries. The aim is to enhance their international visibility and promote the capture of new markets. To this end, it will deploy an “international task force” for each strategic sector/industry. These task forces are intended to develop and implement action programmes agreed with the companies and partners in these sectors/industries, tailored to their challenges and their export readiness/maturity. Consequently, these “international task forces” may address a variety of actions, ranging from market scoping/initial market development, organising commercial missions, innovation discovery missions, and sector marketing actions. In addition, the regional…

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